Having an About Me section in your sidebar is essential because it gives people a snapshot of who you are and what your blog is about. Not only does it add a personal touch allowing people to see the blogger behind the content, but visitors are more likely to stay and take a look around. This post goes over exactly how to create a beautiful About Me section for your sidebar and how to write the perfect caption to go along with it.
In June of 2o17 I launched “Somewhere Soulful,” a blog that began as a fashion and style diary and transformed into a marketing, social media, and digital library. When I embarked on my blogging journey I had no idea what to expect, and along the way there were many challenges, triumphs, and lessons in-between. Not only have I learned a great deal about myself, I have also learned a lot about my readers, my writing, and my passions. 2017 has been a year of firsts in the blogging world, so I have composed a list of the top things I have learned to share a bit of insight with all of you.
So, you’ve decided to start a blog, but what do you blog about? You may have several ideas flowing already such as fashion, beauty, fitness, or lifestyle, but it is important to narrow your focus even more than that. This is called finding your niche, and although it may seem irrelevant to have a super specific topic to write about, it is actually very important and is something that can make or break your blogging career. This post will cover everything you need to know about narrowing your topic and finding your niche including:
The release of the new Instagram algorithm in May of 2016 caused a massive decline in engagement levels for Instagrammers everywhere, sending bloggers and influencers into a tailspin. Accounts are getting less likes, less comments, and ultimately, less exposure, forcing them to get creative to boost engagement levels.
Instagram Pods are a popular way of doing so, and if you don’t already know what they are, Instagram Pods are group messages including anywhere from 15 – 1,000 people. Essentially, each member sends the group a link to their most recent Instagram post so other members can like and comment on it. Each group pod has its own set of rules intended to hold members accountable so they reciprocate engagement. If you don’t follow the rules you get kicked out, but participating frequently in several pods at a time can get you hundreds of likes outside of your followers.
When I first started blogging it seemed like a great concept. I was so excited to be a part of a friendly, supportive blogging community to motivate me and boost my social media presence, but there are also several problems when it comes to Instagram Pods: they produce fake engagement, they deceive brands, they saturate the market, and they are a massive waste of time.